Conference Scope:
The conference aims to convene a distinguished assembly of leading academic, strategic decision-makers, regulators, industry specialists, and researchers to exchange knowledge, explore innovative ideas, and deliberate on the latest developments in artificial intelligence and digital transformation across business, economy, and society. Moving beyond the mere identification of technological advancements in accounting, business, finance, economics, and information technology, the conference is dedicated to a strategic assessment of their long-term implications. Furthermore, we place the digital evolution of media and education at the core of our agenda, recognizing these as the primary social sectors where AI-driven transformation can most profoundly reshape the fabric of society.
Furthermore, the conference serves as a premier international hub for exploring the frontiers of artificial intelligence and its applied potential. Moreover, we provide a space where emerging technologies, smart management practices, and entrepreneurial ecosystems converge to forge innovative solutions for modern and smart economies and societies. More than a gathering, this is an invitation for researchers, industry leaders, and strategic decision-makers to disseminate high-impact work, engage in transformative discourse, and build the multidisciplinary networks essential for shaping a digitally empowered future.
Accordingly, the School of Business (SB) at Al al-Bayt University (AABU) is convening this conference to synthesize the best regional and international practices in artificial intelligence and digital transformation. By critically assessing the Jordanian landscape, we aim to capitalize on existing strengths and address key development challenges. This initiative is dedicated to mobilizing the resources and expertise necessary to establish Jordan as a premier regional hub for artificial intelligence – effectively accelerating our nation's transition toward full and proactive integration into the global digital economy.
